Looking at a few media trends in the digital era
Looking at a few media trends in the digital era
Blog Article
Taking a look at some of the recent changes and developments in TV and digital content.
In recent years, with the rise of digital content, the way in which people take in content has shifted substantially. For many years, standard television was the main source of family home entertainment for many people. However, ever since the development of streaming services, many audiences are turning away from set up tv, especially among younger people. Rather, worldwide media content analysis reveals that more individuals are buying subscriptions to streaming services, which strongly evidences the shift in audience intake habits. These options are popular for permitting individuals to watch the shows and movies they want, any time they feel like it. Those associated with the media market, such as the founder of the fund that has stakes in Sky and the CEO of the company that owns RTL group, for instance, would identify the popularity of streaming platforms as a popular media consumption habit among audiences today. These modifications demonstrate the move towards user-controlled viewing preferences in the sector.
In the current digital age, smart phones have become one of the most common tools that people are using to view videos and gain access to . media. Nowadays, many social media networks are providing limitless feeds of short, successive videos, that are growing in appeal among smartphone users. In fact, statistics reveal that that globally, mobile content consumption is on the rise, revealing that short form media is one of the fastest growing media trends today. These platforms permit users to see a collection of customised content and react quickly, making these videos much more engaging and addictive than traditional media. Short form videos are also being used more frequently for news and academic purposes, not just for entertainment. Consequently, this pattern is evolving the way people are proactively looking for and expecting to receive knowledge, in a much faster, much shorter and more visible format.
With constant shifts and developments in the digital landscape, what are the current trends in media? Well, together with the increase of internet streaming platforms and short form video content, the way in which individuals are getting their news reports is also evolving. Individuals are significantly turning towards internet news sources, rather than viewing TV, to find out about the latest worldly affairs. However, simultaneously, due to a consistent flow of knowledge, individuals are coming to be overwhelmed by huge amounts of content. In response to this, news agencies are re-engaging audiences by making short form content that is clearer and simpler to navigate. These days it is common to see news channels that have sizeable followings on social media sites. This trend can be verified by the CEO of the fund that owns Euronews, for example. Using this approach has been necessary for providing people with trusted and verified news sources, in a format they can readily follow.
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